The Minutes of Bill Gurley on advertising https://minutesof.com/bill-gurley/on/advertising/ Everything Bill Gurley has said on advertising: 2 verbatim quotes between July 2019 and February 2024, each with a timestamp and a link to the recording… en Sun, 30 Aug 2026 16:22:08 +0000 Gurley argues Google's cage-match ad model generates far higher revenue than transactional models could achiev https://minutesof.com/q/10351f6d-b69b-4e5e-87a2-34354eb9bdf5/ https://minutesof.com/q/10351f6d-b69b-4e5e-87a2-34354eb9bdf5/ “Their business model is to throw their customers in a cage match and let them compete with one other to the death.” — BG2 Pod Thu, 08 Feb 2024 19:35:00 +0000 advertising Gurley advises waiting until 10 million users before monetizing advertising-based products to preserve growth. https://minutesof.com/q/d0c9e906-226e-4de3-b184-02d36d06af59/ https://minutesof.com/q/d0c9e906-226e-4de3-b184-02d36d06af59/ “If you're in an advertising oriented world, you should not try and monetize until you're north of 10,000,000 users.” — Invest Like the Best Tue, 02 Jul 2019 09:30:00 +0000 advertising