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    <title>The Minutes of Brad Gerstner on google</title>
    <link>https://minutesof.com/brad-gerstner/on/google/</link>
    <description>Everything Brad Gerstner has said on google: 25 verbatim quotes between June 2020 and August 2026, each with a timestamp and a link to the recording it…</description>
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    <item>
      <title>Gerstner predicts Google&#x27;s TPU will not match NVIDIA Rubin&#x27;s token efficiency despite advantages.</title>
      <link>https://minutesof.com/q/0af5a587-16c0-4b3a-8c44-88ed54311784/</link>
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      <description>“First, Google is a massive consumer of NVIDIA GPUs, Right? Not only for its own workloads, but also the workloads, you know, in Google Cloud.” — Altimeter Capital</description>
      <pubDate>Wed, 07 Jan 2026 22:13:03 +0000</pubDate>
      <category>google</category>
    </item>
    <item>
      <title>Gerstner argues Google captured 98% of all upside in search despite having 20 competitors with good technology</title>
      <link>https://minutesof.com/q/acaf7a0e-0f58-40be-afa2-c7ec839eb85d/</link>
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      <description>“20 competitors in search. They all have pretty good technologies, but Google consumed 98% of all the upside ever associated with search.” — CNBC Television</description>
      <pubDate>Wed, 15 Oct 2025 12:48:34 +0000</pubDate>
      <category>google</category>
    </item>
    <item>
      <title>Gerstner says Google&#x27;s monthly token generation exploded 100x in a year, from 9 trillion to 980 trillion token</title>
      <link>https://minutesof.com/q/c5f66780-d7e1-4b21-9d13-444df206cd01/</link>
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      <description>“Today, it&#x27;s 980,000,000,000,000 tokens. So from 9,000,000,000,000 to nine eighty, it&#x27;s a 100 x increase in a year.” — CNBC Television</description>
      <pubDate>Thu, 28 Aug 2025 17:12:24 +0000</pubDate>
      <category>google</category>
    </item>
    <item>
      <title>Gerstner states OpenAI is four times the size Google was at IPO in revenue and searches.</title>
      <link>https://minutesof.com/q/afa5e9ca-0fd5-4c73-8fb0-11ffc3fb6a8b/</link>
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      <description>“OpenAI today is four times the size that Google was when it went public in terms of revenue, in terms of searches.” — CNBC Television</description>
      <pubDate>Thu, 12 Jun 2025 17:50:39 +0000</pubDate>
      <category>google</category>
    </item>
    <item>
      <title>Gerstner says OpenAI reached 400 billion annual searches eight years faster than Google did.</title>
      <link>https://minutesof.com/q/d8bc3b3c-6786-485f-ad97-a551d6ed0f2e/</link>
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      <description>“I did I saw some analysis from my team this week will post that OpenAI reached, you know, 400,000,000,000 annual searches, eight years faster than Google.” — BG2 Pod</description>
      <pubDate>Thu, 05 Jun 2025 23:20:47 +0000</pubDate>
      <category>google</category>
    </item>
    <item>
      <title>Gerstner reports organic search traffic down 20-40% as companies push AI-embedded answers above traditional re</title>
      <link>https://minutesof.com/q/6ed4d5f1-0a53-494c-ad8b-9ea2367106c4/</link>
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      <description>“They&#x27;re saying organic search is down 20 to 40%. Why? Because they&#x27;re putting AI on top of it. They got to push it down the page.” — Upfront Ventures</description>
      <pubDate>Thu, 13 Mar 2025 21:33:08 +0000</pubDate>
      <category>google</category>
    </item>
    <item>
      <title>Gerstner argues users are shifting from Google&#x27;s ten blue links to ChatGPT, Claude, and Apple Intelligence.</title>
      <link>https://minutesof.com/q/65850684-3493-44a7-9305-0fc448d2107c/</link>
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      <description>“Because people are going to turn to Apple Intelligence instead of 10 blue links to find answers to the questions they have.” — CNBC Television</description>
      <pubDate>Tue, 11 Jun 2024 17:21:48 +0000</pubDate>
      <category>google</category>
    </item>
    <item>
      <title>Gerstner states Google processes 10 billion queries daily, more than one per human globally.</title>
      <link>https://minutesof.com/q/8e7be5a2-17b0-49d8-9a24-56fc5639b0d4/</link>
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      <description>“So, you know, a couple queries are more than a query for every human on the planet, and it has the most efficient system in the world for doing that.” — BG2 Pod</description>
      <pubDate>Thu, 22 Feb 2024 12:20:31 +0000</pubDate>
      <category>google</category>
    </item>
    <item>
      <title>Gerstner calculates AI answers cost 10x more than traditional search: 4 cents versus 0.3 cents per query.</title>
      <link>https://minutesof.com/q/6d279606-acc6-4ba3-92f6-4309075c6a9b/</link>
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      <description>“Now, what does it cost to do that for $7.50 tokens today? And of course, this will go down over time, but it&#x27;s 10x more, right? It&#x27;s 4¢ per query.” — BG2 Pod</description>
      <pubDate>Thu, 22 Feb 2024 12:20:31 +0000</pubDate>
      <category>google</category>
    </item>
    <item>
      <title>Gerstner notes Google barely reduced headcount from 187,000 to 183,000 over the same period.</title>
      <link>https://minutesof.com/q/86d932ef-9212-462b-965e-db28c85c848d/</link>
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      <description>“You know, if you look at Google over that same period of time, I pulled the numbers this morning.” — CNBC Television</description>
      <pubDate>Fri, 02 Feb 2024 18:00:57 +0000</pubDate>
      <category>google</category>
    </item>
    <item>
      <title>Gerstner argues Google 2004 IPO investors captured 90 percent of internet search profits, illustrating patienc</title>
      <link>https://minutesof.com/q/121159a8-aa5b-4cd8-a515-8e45f957fbf2/</link>
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      <description>“You could have waited to invest in Google in 2004 and their IPO and you would have captured 90 plus percent of all the profits ever generated in internet search.” — Bloomberg Podcasts</description>
      <pubDate>Mon, 20 Nov 2023 15:00:53 +0000</pubDate>
      <category>google</category>
    </item>
    <item>
      <title>I think there&#x27;s plenty of time. If this is going to be as big and as transformational as humanity as we all th</title>
      <link>https://minutesof.com/q/7e4d8b5f-4b70-4806-b8eb-aff80239e7d4/</link>
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      <description>“I think there&#x27;s plenty of time. If this is going to be as big and as transformational as humanity as we all think it will be, remember, you didn&#x27;t have to invest in search until Google&#x27;s IPO in 2004 to capture 95% of all ever generated by Internet search.” — FII Institute</description>
      <pubDate>Thu, 26 Oct 2023 02:01:13 +0000</pubDate>
      <category>google</category>
    </item>
    <item>
      <title>Gerstner characterizes Google as a monopoly that has been a tax collector on the Internet for twenty years.</title>
      <link>https://minutesof.com/q/505cb21a-c8cc-4c3b-83ac-856051db4d08/</link>
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      <description>“Google has been a monopoly, a tax collector on everything on the Internet for twenty years.” — CNBC Television</description>
      <pubDate>Thu, 28 Sep 2023 22:00:34 +0000</pubDate>
      <category>google</category>
    </item>
    <item>
      <title>Gerstner argues Google&#x27;s culture evolved from product-led growth to a research institution.</title>
      <link>https://minutesof.com/q/144c4b16-a09b-4f54-9ed3-bf0e48a0066d/</link>
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      <description>“the culture at Google had evolved in such a way that it had become more of a research institution than a product led growth institution.” — CNBC Television</description>
      <pubDate>Thu, 28 Sep 2023 22:00:34 +0000</pubDate>
      <category>google</category>
    </item>
    <item>
      <title>Gerstner says GPT has become the default verb for AI, not Google&#x27;s Bard.</title>
      <link>https://minutesof.com/q/62a6fd8a-3781-437f-9bc6-b2803fbd1db8/</link>
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      <description>“Do you bard or do you chat GPT? GPT has become the default verb for all things AI.” — CNBC Television</description>
      <pubDate>Thu, 28 Sep 2023 22:00:34 +0000</pubDate>
      <category>google</category>
    </item>
    <item>
      <title>Gerstner says Google made a mistake letting OpenAI go first despite having the technology and capabilities.</title>
      <link>https://minutesof.com/q/e6c21217-8fa5-4d12-9b00-0660d8d1ccd3/</link>
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      <description>“And to relinquish that spot by letting OpenAI go first, when you had the technology, you had the supercompute, you had the capabilities to release that product, I think was a mistake.” — CNBC Television</description>
      <pubDate>Thu, 28 Sep 2023 22:00:34 +0000</pubDate>
      <category>google</category>
    </item>
    <item>
      <title>Gerstner says there&#x27;s growing confidence that search dollars will redistribute over 5-7 years, even Google mus</title>
      <link>https://minutesof.com/q/aeb92c7b-6dd5-40ed-86cb-d645bccc00c9/</link>
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      <description>“And make no mistake, Google is well positioned to make its claim for that, but its claim is going to come at the expense of search.” — All-In Podcast</description>
      <pubDate>Fri, 16 Jun 2023 20:55:00 +0000</pubDate>
      <category>google</category>
    </item>
    <item>
      <title>Gerstner warns that companies relying on Google&#x27;s search ecosystem face potential value destruction from AI di</title>
      <link>https://minutesof.com/q/99838664-de3a-4207-b41f-889e206a90a6/</link>
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      <description>“You&#x27;re not gonna have to search through 10 blue links. And so, yes, a lot of the companies that were beneficiaries of the Google ecosystem are now suspect.” — CNBC Television</description>
      <pubDate>Tue, 06 Jun 2023 20:04:18 +0000</pubDate>
      <category>google</category>
    </item>
    <item>
      <title>We started investing in it when it was a billion dollar business and Priceline became the single largest globa</title>
      <link>https://minutesof.com/q/0f66f61a-9a67-4675-8d25-65690eea292a/</link>
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      <description>“We started investing in it when it was a billion dollar business and Priceline became the single largest global advertiser on Google and build a $100,000,000,000 vertical search business” — Invest Like the Best</description>
      <pubDate>Tue, 23 Jun 2020 09:30:00 +0000</pubDate>
      <category>google</category>
    </item>
    <item>
      <title>Gerstner says Priceline built a $100 billion vertical search business by becoming Google&#x27;s largest global adve</title>
      <link>https://minutesof.com/q/67ac627d-b130-4341-b74b-dd0fcccd01b0/</link>
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      <description>“We started investing in it when it was a billion dollar business and Priceline became the single largest global advertiser on Google and build a $100,000,000,000 vertical search business by providing better access to hotels and hotel inventory” — Invest Like the Best</description>
      <pubDate>Tue, 23 Jun 2020 09:30:00 +0000</pubDate>
      <category>google</category>
    </item>
    <item>
      <title>Gerstner invested in Priceline at $1B valuation; it became Google&#x27;s largest advertiser and built a $100B busin</title>
      <link>https://minutesof.com/q/098e1ac2-b297-43ec-a11a-18ecbbe924bc/</link>
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      <description>“We started investing in it when it was a billion dollar business and Priceline became the single largest global advertiser on Google and build a $100,000,000,000 vertical search business by providing better access to hotels and hotel inventory but that business would not have existed without Google.” — Invest Like the Best</description>
      <pubDate>Tue, 23 Jun 2020 09:30:00 +0000</pubDate>
      <category>google</category>
    </item>
    <item>
      <title>Gerstner says Priceline built a $100 billion vertical search business by becoming Google&#x27;s largest global adve</title>
      <link>https://minutesof.com/q/7530b449-2928-4867-9fba-87508aa32465/</link>
      <guid isPermaLink="true">https://minutesof.com/q/7530b449-2928-4867-9fba-87508aa32465/</guid>
      <description>“We started investing in it when it was a billion dollar business and Priceline became the single largest global advertiser on Google and build a $100,000,000,000 vertical search business by providing better access to hotels” — Invest Like the Best</description>
      <pubDate>Tue, 23 Jun 2020 09:30:00 +0000</pubDate>
      <category>google</category>
    </item>
    <item>
      <title>Gerstner notes Google compounded at similar rates to other platforms despite his early worries about search&#x27;s</title>
      <link>https://minutesof.com/q/2d758c7e-a625-4da6-bf6e-ccdd27c708d4/</link>
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      <description>“And I was talking of I was worried about the future of search and the future of vertical search starting in 2010, But look at Google&#x27;s compounded at about the rate the other big platforms have in The US.” — Invest Like the Best</description>
      <pubDate>Tue, 23 Jun 2020 09:30:00 +0000</pubDate>
      <category>google</category>
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