Marks argues ego causes investors to stick with past approaches, but continuous change is necessary.
“I would imagine, tend to make somebody say, I've always done it this way, it's worked in the past, I'm an enormous success, you know, I'm worth this much money, so why should I change my approach? But you have to keep changing.”
Marks outlines four ways to achieve superior returns: buying below value, financial structure, adding operational value, and premium valuations.
“You apply the right financial structure, which also which often means leverage, you add value intrinsically to the operation, and you see it go to a premium valuation relative to what you pay.”
Marks calls AI the hardest thing he has ever seen in investing due to enormous uncertainty.
“This is the hardest thing I think I've ever seen in the investment world because of this enormous degree of uncertainty.”