Gurley questions whether car-as-a-service models can replace ownership's sense of freedom and control for consumers.
“You know, it could be a a car that you don't actually own, but you fractionally own, a car as a service via Uber, via many of these different services that are coming out.”
Gurley questions whether car-as-a-service models can replace the sense of freedom from car ownership.
“And will that give people the same sense of freedom and control if they feel like they own a piece of something.”