Gurley references Spotify's major podcast acquisitions of Rogan and Simmons as significant recent industry events.
“So Spotify leaned heavy into podcasts, did a couple of high dollar acquisitions with Joe and Simmons.”
Gurley observes email and podcasting are unique content forms with no centralized control due to their technical architecture.
“email and podcasting are two content forms where there's no evil overlord that control. They're they're both these highly distributed things just by the way they're technically implemented.”
Gurley cites Ferriss's metrics: 10 million books sold, 2 million email subscribers, and podcast approaching one billion downloads.
“He sold 10,000,000 books. I got a list here. He got 2,000,000 email subs, over a thousand blog posts, 7,000,000 followers on social media, and his podcast is about to pass a billion downloads.”
Gurley asks about Spotify's success competing with Apple's podcast player.
“You're in a position to know this. I'm not how successful have they been encroaching on Apple's podcast player or others?”
Gurley cites Ferriss has sold 10 million books, has 2 million email subscribers, and podcast approaching a billion downloads.
“He sold 10,000,000 books. I got a list here. He's got 2,000,000 email subs, over a thousand blog posts, 7,000,000 followers on social media, and his podcast is about to pass a billion downloads.”