Gurley discovered Amazon was running same-day delivery experiments on top of Uber using burner phones and driver cars.
“And I'm like, what happens at 02:30? He goes, I have to meet at the Amazon warehouse at 02:30.”
Gurley notes Amazon ran same-day delivery experiments on Uber while most $20-30M companies would refuse due to accounting concerns.
“This is a company that's worth 100 billions of dollars that is running an experiment on top of Uber. And Yeah.”