Friedberg says decentralizing beverage production could free 120 million acres of farmland for natural ecosystems.
“120,000,000 acres of farmland that could be reduced and returned back to the natural ecosystems that we would stop using to grow all this stuff. So that's our long term incentive, right?”
Friedberg claims decentralized beverage manufacturing could free up 120 million acres of farmland for natural ecosystems.
“120,000,000 acres of farmland that could be reduced and returned back to the natural ecosystems that we would stop using to grow all this stuff.”
Friedberg states bottled beverage production uses 400 trillion liters of water annually and consumers spend $2.3 trillion.
“It is about 400,000,000,000,000 liters of water that are used in the whole production cycle of bottled beverages. And consumers are spending $2,300,000,000,000 a year on this archaic, insane system of centralized manufacturing”