Friedberg says Climate Corp's average data use increased 40x every year for seven consecutive years.
“In the seven years we ran Climate Corp, by the way, we did a study that our average data use per year increased by 40x every year for seven years.”
Friedberg describes Koch Industries' 9,000X scaling as algorithmic compounding through continuous cash reinvestment.
“The success at Coke Industries is built on an algorithm, your principles, and you've been able to adapt that algorithm and as a result scale your business, generate cash, reinvest that cash, generate more cash, reinvest that cash and so on. And you've scaled 9,000 X. You've built a compounding advantage in your business.”